Our Story

Welcome to Bitzel’s Chocolate, where our love for chocolate meets conscious craftsmanship.

Chocolate Maker Illustration
Created on-site, our chocolates use natural ingredients, are single-origin, and cater to diverse needs – gluten-free, organic, and non-GMO.

Our shared blend of culinary talent, entrepreneurial spirit, and profound love for chocolate ensure a memorable experience that honors the finest chocolate traditions.

Stop in for a Scoop (or Two)

img

A Healthier Take on Chocolate

"Sometimes the stars align, and magical things can happen"
Bitzel’s was born in a time when food was becoming less healthy while prices kept climbing, leaving people with fewer good choices. We set out to change that.

Our goal was simple — create chocolate that you can feel good about eating, without compromising on taste or quality. Every bar is made with premium, responsibly sourced ingredients, carefully crafted to be both delicious and nourishing. We believe that everyone deserves a healthier indulgence, one that brings joy without costing a fortune, and that’s the experience we promise with every bite.

Chocolate Made Transparent

Bitzel’s is the first-of-its-kind “glass chocolate factory” where every step of the process is completely visible. Watch as real fruits, butters, and creams go into our chocolates — with absolutely no partially hydrogenated oils, fillers, or other highly processed ingredients. We even conduct extensive testing to monitor trace heavy metals, ensuring our chocolate is safe and pure, especially as Consumer Reports has highlighted unsafe levels in many well-known brands.

Where Artistry Meets Flavor

Bitzel’s is a place where artistry, flavor, and variety thrive.

Discover ultra-rare Ruby and Gold chocolates, or be tempted by our reimagined flavor combinations like Chambord Raspberry, Georgia Peach, and Bourbon Pecan. Each creation is designed to surprise, delight, and elevate your chocolate experience.

Crafted By Masters

At Bitzel’s, Every Piece Of Chocolate Is More Than A Treat — It’s A Chef’s Creation.

Our Chocolatiers Bring Passion And Precision To Every Batch, Handcrafting Recipes That Balance Flavor, Texture, And Presentation. From Tempering The Chocolate To Perfecting The Final Drizzle, Each Step Is Guided By Skill And Artistry, Ensuring Every Bite Is A Masterpiece.

We Make Thoughtful Choices at Every Step

We’re serious about sustainability - from the cacao we source to the packaging you unwrap.

Our chocolate is made with ingredients you can trace and values you can trust. Bitzel’s was created in a time when our food is becoming less healthy while cost is ever increasing. We believe a healthier option made with premium ingredients can both taste great without costing a fortune. No partially hydrogenated oils, palm oils, fillers, or other highly processed ingredients, ever.

We pay small growers 5x the standard rate, support agroforestry practices, and use compostable or recycled materials whenever possible. Our state-of- the-art factory and equipment is “IE4” rated, meaning super-efficient with a low carbon footprint. Plus we buy locally Georgia-grown fruits, spirits and nuts to add a Southern touch with bold flavor.